"[…] learning consists not in stimulus-response connections but in the building up in the nervous system of sets which function like cognitive maps […] such cognitive maps may be usefully characterized as varying from a narrow strip variety to a broader comprehensive variety." (Edward C Tolman, "Cognitive maps in rats and men", 1948)
"A person is changed by the contingencies of reinforcement under which he behaves; he does not store the contingencies. In particular, he does not store copies of the stimuli which have played a part in the contingencies. There are no 'iconic representations' in his mind; there are no 'data structures stored in his memory'; he has no 'cognitive map' of the world in which he has lived. He has simply been changed in such a way that stimuli now control particular kinds of perceptual behavior." (Burrhus F Skinner, "About behaviorism", 1974)
"[...] it seems (to many) that we cannot account for perception unless we suppose it provides us with an internal image (or model or map) of the external world, and yet what good would that image do us unless we have an inner eye to perceive it, and how are we to explain its capacity for perception? It also seems (to many) that understanding a heard sentence must be somehow translating it into some internal message, but how will this message be understood: by translating it into something else? The problem is an old one, and let’s call it Hume’s Problem, for while he did not state it explicitly, he appreciated its force and strove mightily to escape its clutches. (Daniel Dennett, "Brainstorms: Philosophical essays on mind and psychology", 1978)
"The mapping from linguistic inputs to mental models is not a one-one mapping. So semantic properties of sentences may not be recoverable from a mental model. Reading or listening is typically for content not for form. People want to know what is being said to them, not how it is being said. [...] A mental model is a representation of the content of a text that need bear no resemblance to any of the text's linguistic representations. Its structure is similar to the situation described by the text." (Alan Granham, "Mental Models as Representations of Discourse and Text", 1987)
"[…] there is an irreducible difference between the world and our experience of it. We as human beings do not operate directly on the world. Each of us creates a representation of the world in which we live - that is, we create a map or model which we use to generate our behavior. Our representation of the world determines to a large degree what our experience of the world will be, how we will perceive the world, what choices we will see available to us as we live in the world." (Richard Bandler & John Grinder, "The Structure of Magic", 1975)
"Behavior modeling involves observing and mapping the successful processes which underlie an exceptional performance of some type. It is the process of taking a complex event or series of events and breaking it into small enough chunks so that it can be recapitulated in some way. The purpose of behavior modeling is to create a pragmatic map or 'model' of that behavior which can be used to reproduce or simulate some aspect of that performance by anyone who is motivated to do so. The goal of the behavior modeling process is to identify the essential elements of thought and action required to produce the desired response or outcome. As opposed to providing purely correlative or statistical data, a 'model' of a particular behavior must provide a description of what is necessary to actually achieve a similar result." (Robert B Dilts, "Modeling with NLP", 1998)
"From the NLP perspective, there are inductive transformations, through which we perceive patterns in, and build maps of, the world around us; and there are deductive transformations, through which we describe and act on our perceptions and models of the world. Inductive transformations involve the process of "chunking up" to find the deeper structure patterns ('concepts', 'ideas', 'universals', etc.) in the collections of experiences we receive through our senses. Deductive transformations operate to 'chunk down' our experiential deep structures into surface structures; rendering general ideas and concepts into specific words, actions and other forms of behavioral output." (Robert B Dilts, "Modeling with NLP", 1998)
"Having a choice is better than not having a choice. Always try to have a map for yourself that gives you the widest and richest number of choices. Act always to increase choice. The more choices you have, the freer you are and the more influence you have." (Joseph O’Connor, "Leading With NLP: Essential Leadership Skills for Influencing and Managing People", 1998)
"In NLP terms, then, a master is not someone who already knows the answers and has the solutions but someone who is able to ask worthwhile questions and direct the process of learning, problem solving and creativity to form new maps of the world that lead to useful new answers and possibilities." (Robert B Dilts, "Modeling with NLP", 1998)
"In the NLP view, then, 'reality' is the relationship and interaction between deep structures and surface structures. Thus, there are many possible 'realities'. It is not as if there is 'a map' and 'a territory', there are many possible territories and maps, and the territory is continually changing, partially as a function of the way in which people's maps lead them to interact with that territory." (Robert B Dilts, "Modeling with NLP", 1998)
"NLP operates from the assumption that the map is not the territory. As human beings, we can never know reality, in the sense that we have to experience reality through our senses and our senses are limited. [...] We can only make maps of the reality around us through the information that we receive through our senses and the connection of that information to our own personal memories and other experiences. Therefore, we don't tend to respond to reality itself, but rather to our own maps of reality." (Robert B Dilts, "Modeling with NLP", 1998)
"Our brain is mapping the world. Often that map is distorted, but it's a map with constant immediate sensory input." (Edward O Wilson, [interview] 1998)
"People respond to their experience, not to reality itself. We do not know what reality is. Our senses, beliefs, and past experience give us a map of the world from which to operate." (Joseph O’Connor, "Leading With NLP: Essential Leadership Skills for Influencing and Managing People", 1998)
"The NLP modeling process consists of applying various strategies for examining the mental and physical processes which underlie a particular performance or the achievement of a particular result, and then creating some type of explicit map or description of those processes which can be applied for some practical purpose. Various modeling strategies delineate different sequences of steps and types of distinctions through which relevant patterns may discovered and formed into descriptions." (Robert B Dilts, "Modeling with NLP", 1998)
"The objective of the NLP modeling process is not to end up with the one 'right' or 'true' description of a particular person's thinking process, but rather to make an instrumental map that allows us to apply the strategies that we have modeled in some useful way. An 'instrumental map' is one that allows us to act more effectively - the 'accuracy' or 'reality' of the map is less important than its 'usefulness'." (Robert B Dilts, "Modeling with NLP", 1998)
"A collective mental map functions first of all as a shared memory. Various discoveries by members of the collective are registered and stored in this memory, so that the information will remain available for as long as necessary. The storage capacity of this memory is in general much larger than the capacities of the memories of the individual participants. This is because the shared memory can potentially be inscribed over the whole of the physical surroundings, instead of being limited to a single, spatially localized nervous system. Thus, a collective mental map differs from cultural knowledge, such as the knowledge of a language or a religion, which is shared among different individuals in a cultural group but is limited by the amount of knowledge a single individual can bear in mind." (Francis Heylighen, "Collective Intelligence and its Implementation on the Web", 1999)
"Our view of reality is like a map with which to negotiate the terrain of life. If the map is true and accurate, we will generally know how to get there. If the map is false and inaccurate, we generally will be lost." (M Scott Peck, "Wisdom from the Road Less Traveled", 2001)
"Eliciting and mapping the participant's mental models, while necessary, is far from sufficient [...] the result of the elicitation and mapping process is never more than a set of causal attributions, initial hypotheses about the structure of a system, which must then be tested. Simulation is the only practical way to test these models. The complexity of the cognitive maps produced in an elicitation workshop vastly exceeds our capacity to understand their implications. Qualitative maps are simply too ambiguous and too difficult to simulate mentally to provide much useful information on the adequacy of the model structure or guidance about the future development of the system or the effects of policies." (John D Sterman, "Learning in and about complex systems", Systems Thinking Vol. 3 2003)
"Maps are models, and every model represents some aspect of reality or an idea that is of interest. A model is a simplification. It is an interpretation of reality that abstracts the aspects relevant to solving the problem at hand and ignores extraneous detail." (Eric Evans, "Domain-Driven Design: Tackling complexity in the heart of software", 2003)
"The value of mapping is that it allows us to understand, plan, and communicate about some experience or phenomenon without having to actually 'be there'." (Robert B. Dilts, "From Coach to Awakener", 2003)
"A map does not just chart, it unlocks and formulates meaning; it forms bridges between here and there, between disparate ideas that we did not know were previously connected." (Reif Larsen, "The Selected Works of T S Spivet", 2009)
See also: Maps as Graphical Representation, Maps as Knowledge Representation
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